Jon Cline

Jon Cline


With over 24 years of experience and 1000+ projects completed, Jon brings a unique blend of technical expertise and a people-first mindset to everything he does. As a Solution Architect specializing in Salesforce, he has earned 14 certifications and developed a deep understanding of how to transform complex challenges into impactful, sustainable solutions.

In addition to his technical work, Jon is passionate about sharing knowledge and helping others grow. He created a course designed to fast-track the wisdom he’s gained over the years and also hosts the Salesforce Trails & Trials podcast, where he explores real-world Salesforce experiences, sharing both successes and challenges along the way.


    Session: Architect a Roadmap for AgentForce Acceptance & Adoption

    Salesforce Einstein has been around for 10 years. AgentForce 2.0 was just released in Dec 2024. Much of the conversation is around how to build great agents which assumes you want to do so. In my experience and conversations with fellow consultants and Salesforce staffers, this desire and willingness to leverage the power of agents is far from a majority position.

    The data shows that “12.4% believe AI will not have any potential drawbacks.” That means 87.6% believe it will – likely related to eroding or eliminating their roles.

    The same data states, “97% of business owners think using ChatGPT will help their business.” The staff within these companies wouldn’t be blamed for assuming “help” might mean layoffs, learning curves, and higher workplace complexity.

    Most company teams likely outright oppose the idea of agents. How can we, as Salesforce professionals, help this situation?

    The path forward must include a cultural shift and alignment within these organizations to the tune of the prior “digital transformation” mantra from a decade ago. As Salesforce professionals and consultants, we must understand how to lead our clients through these waters. As Architects, we must provide:

    • Clarity based on proven data and not misnomers, allergies, and hysteria.
    • A vision based on agent/staff collaboration and preparation rather than role elimination.
    • A roadmap that inspires and enlists the team to better serve the growing demands of their diverse and divergent customers.

    In this session, we will walk through a specific roadmap you can use in your companies and engagements. This will include:

    • Key questions, use cases, and considerations to present to staff to validate the unmet needs of customers.
    • Mapping common scenarios to existing Einstein tools that increase the confidence and batting average of Salesforce A.I.
    • Ways to target low-hanging fruit toward internal assistant agents to build deeper confidence, experience, and skill.

    Data source: https://www.nu.edu/blog/ai-statistics-trends/